/* خطّط للأثر | 2027 — landing page styles. Tokens sourced from bod.com.sa (see ../brand/BRAND.md) */
@font-face{font-family:Almarai;font-weight:300;font-display:swap;src:url(../assets/fonts/AlmaraiLight-Regular.ttf)}
@font-face{font-family:Almarai;font-weight:400;font-display:swap;src:url(../assets/fonts/Almarai-Regular.ttf)}
@font-face{font-family:Almarai;font-weight:700;font-display:swap;src:url(../assets/fonts/AlmaraiBold-Regular.ttf)}
@font-face{font-family:Almarai;font-weight:800;font-display:swap;src:url(../assets/fonts/AlmaraiExtraBold-Regular.ttf)}
@font-face{font-family:Inter;font-weight:100 900;font-display:swap;src:url(../assets/fonts/Inter-Variable.ttf)}

:root{
  --orange:#FF6900; --orange-700:#E05C00; --dark:#242524; --gray:#8C8D8B; --bg:#FCFCFC; --muted:#F5F5F5;
  --line:#EBEBEA; --tint:#FFF7EF; --tint-2:#FFE8D1; --gold:#EBA221; --green:#81BC05; --white:#fff;
  --navy:#14243A; --radius:12px; --radius-lg:20px; --shadow:0 10px 30px rgba(36,37,36,.08);
  --font:Almarai,"Segoe UI",Tahoma,sans-serif; --num:Inter,var(--font);
  --max:1120px; --gutter:16px;
}
*{box-sizing:border-box}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}
body{margin:0;font-family:var(--font);color:var(--dark);background:var(--bg);line-height:1.7;font-size:17px;direction:rtl;text-align:right}
img,video,svg{max-width:100%;display:block}
a{color:inherit}
h1,h2,h3{line-height:1.3;margin:0 0 .5em;font-weight:800}
h1{font-size:clamp(28px,4.6vw,48px)}
h2{font-size:clamp(24px,3.4vw,36px)}
h3{font-size:clamp(19px,2.2vw,23px);font-weight:700}
p{margin:0 0 1em}
.num{font-family:var(--num);font-feature-settings:"tnum";direction:ltr;unicode-bidi:isolate}
.wrap{max-width:var(--max);margin-inline:auto;padding-left:max(var(--gutter),env(safe-area-inset-left,0px));padding-right:max(var(--gutter),env(safe-area-inset-right,0px))}
.section{padding:clamp(48px,7vw,96px) 0}
.section--tint{background:var(--tint)}
.section--dark{background:radial-gradient(800px 500px at 90% 0%,rgba(255,105,0,.18),transparent 65%),linear-gradient(170deg,#262726,#1A1B1A);color:#fff}
.section--muted{background:var(--muted)}
.eyebrow{display:inline-flex;align-items:center;gap:8px;font-weight:700;color:var(--orange);font-size:14px;letter-spacing:.2px;margin-bottom:14px}
.eyebrow::before{content:"";width:28px;height:3px;border-radius:2px;background:linear-gradient(270deg,var(--orange),var(--gold),var(--green))}
.lead{font-size:clamp(17px,1.6vw,20px);color:#4a4b4a;max-width:62ch}
.section--dark .lead{color:#d6d6d4}
.sr-only{position:absolute;width:1px;height:1px;overflow:hidden;clip:rect(0 0 0 0);white-space:nowrap}

/* buttons */
.btn{display:inline-flex;align-items:center;justify-content:center;gap:10px;min-height:52px;padding:12px 24px;border-radius:999px;font:inherit;font-weight:700;font-size:16px;cursor:pointer;text-decoration:none;border:2px solid transparent;transition:transform .15s,box-shadow .15s,background .15s}
.btn:active{transform:translateY(1px)}
.btn--primary{background:linear-gradient(180deg,#FF8A3D,var(--orange) 60%,#E65F00);color:#fff;box-shadow:0 12px 28px rgba(255,105,0,.35),inset 0 1px 0 rgba(255,255,255,.4),inset 0 -2px 0 rgba(0,0,0,.12)}
.btn--primary:hover{filter:brightness(1.05)}
.btn--ghost{background:transparent;color:var(--dark);border-color:var(--line)}
.btn--ghost:hover{border-color:var(--dark)}
.section--dark .btn--ghost,.hero .btn--ghost{color:#fff;border-color:rgba(255,255,255,.35);background:rgba(255,255,255,.04)}
.hero .btn--ghost:hover{border-color:#fff}
.btn--sm{min-height:44px;padding:8px 18px;font-size:15px}
.btn svg{width:18px;height:18px;flex:none}

/* header */
.topbar{position:sticky;top:env(safe-area-inset-top,0px);z-index:40;background:rgba(252,252,252,.9);backdrop-filter:blur(10px);border-bottom:1px solid var(--line)}
.topbar .wrap{display:flex;align-items:center;justify-content:space-between;gap:16px;min-height:68px}
.brand{display:flex;align-items:center;gap:14px}
.brand img{height:40px;width:auto}
.brand .sep{width:1px;height:30px;background:var(--line)}
.brand img.athar{height:34px}
.topbar .btn{display:none}
@media(min-width:640px){.topbar .btn{display:inline-flex}}

/* hero */
.hero{position:relative;overflow:hidden;color:#fff;padding:clamp(56px,8vw,120px) 0 clamp(64px,8vw,130px);
  background:radial-gradient(820px 560px at 86% 0%,rgba(255,105,0,.30),transparent 66%),radial-gradient(700px 700px at 0% 100%,rgba(129,188,5,.12),transparent 66%),linear-gradient(170deg,#272827 0%,#1C1D1C 50%,#161716 100%)}
.hero::before{content:"";position:absolute;inset:0;opacity:.5;pointer-events:none;background-image:linear-gradient(rgba(255,255,255,.04) 1px,transparent 1px),linear-gradient(90deg,rgba(255,255,255,.04) 1px,transparent 1px);background-size:54px 54px;-webkit-mask-image:radial-gradient(900px 700px at 75% 20%,#000 20%,transparent 100%);mask-image:radial-gradient(900px 700px at 75% 20%,#000 20%,transparent 100%)}
.hero::after{content:"";position:absolute;inset:0;pointer-events:none;opacity:.07;mix-blend-mode:overlay;background-image:url("data:image/svg+xml;utf8,<svg xmlns='http://www.w3.org/2000/svg' width='200' height='200'><filter id='n'><feTurbulence type='fractalNoise' baseFrequency='.9' numOctaves='2' stitchTiles='stitch'/><feColorMatrix values='0 0 0 0 1 0 0 0 0 1 0 0 0 0 1 0 0 0 .8 0'/></filter><rect width='200' height='200' filter='url(%23n)'/></svg>")}
.hero .beam{position:absolute;top:-30%;right:-8%;width:28vw;max-width:420px;height:160%;transform:rotate(24deg);pointer-events:none;background:linear-gradient(90deg,transparent,rgba(255,138,61,.08) 45%,rgba(255,138,61,.15) 50%,rgba(255,138,61,.08) 55%,transparent);filter:blur(8px)}
.hero .year{position:absolute;right:-1vw;top:-2vw;font-family:var(--num);font-weight:900;font-size:clamp(140px,26vw,360px);line-height:.82;letter-spacing:-.045em;background:linear-gradient(180deg,rgba(255,199,158,.28),rgba(255,105,0,.22) 50%,rgba(224,90,0,.12));-webkit-background-clip:text;background-clip:text;color:transparent;pointer-events:none;user-select:none}
.hero .wrap{position:relative;display:grid;gap:40px;align-items:center}
@media(min-width:900px){.hero .wrap{grid-template-columns:1.1fr .9fr}}
.hero .badge{display:inline-flex;align-items:center;gap:10px;background:rgba(255,255,255,.06);border:1px solid rgba(255,255,255,.14);color:#FFD2B3;border-radius:999px;padding:6px 16px 6px 6px;font-size:14px;font-weight:700;margin-bottom:22px;backdrop-filter:blur(8px)}
.hero .badge b{display:inline-grid;place-items:center;height:26px;padding:0 10px;border-radius:999px;background:var(--orange);color:#fff;font-size:12px}
.hero h1{color:#fff}
.hero h1 em{font-style:normal;color:var(--orange);position:relative;display:inline-block}
.hero h1 em::after{content:"";position:absolute;right:2px;left:2px;bottom:-2px;height:.14em;border-radius:999px;background:linear-gradient(270deg,var(--orange),var(--gold) 60%,var(--green));opacity:.9}
.hero .lead{color:#d9d9d7}
.hero .actions{display:flex;flex-wrap:wrap;gap:12px;margin-top:26px}
.hero .slogan{margin-top:26px;color:#b9b9b7;font-size:15px;display:flex;gap:10px;align-items:center}
.hero .slogan i{display:inline-block;width:42px;height:4px;border-radius:2px;background:linear-gradient(270deg,var(--orange),var(--gold),var(--green))}
.video-card{position:relative;border-radius:28px;overflow:hidden;background:#000;box-shadow:0 40px 90px rgba(0,0,0,.55),0 0 0 1px rgba(255,255,255,.12),inset 0 1px 0 rgba(255,255,255,.1);aspect-ratio:9/16;max-width:380px;margin-inline:auto;width:100%}
.video-card video{width:100%;height:100%;object-fit:cover}
.video-card .fallback{position:absolute;inset:0;display:grid;place-items:center;padding:24px;text-align:center;color:#fff;background:linear-gradient(180deg,#2b2c2b,#141414)}
.video-note{font-size:13px;color:#9d9d9b;text-align:center;margin-top:10px}

/* challenges */
.challenges{display:grid;gap:14px;margin:28px 0}
@media(min-width:720px){.challenges{grid-template-columns:repeat(2,1fr)}}
@media(min-width:1000px){.challenges{grid-template-columns:repeat(3,1fr)}}
.challenge{display:flex;gap:14px;align-items:flex-start;background:#fff;border:1px solid var(--line);border-radius:var(--radius);padding:18px 18px}
.challenge .x{flex:none;width:36px;height:36px;border-radius:10px;background:var(--tint);display:grid;place-items:center;color:var(--orange)}
.challenge .x svg{width:20px;height:20px}
.challenge p{margin:0;font-weight:700;font-size:16px}
.callout{display:flex;gap:14px;align-items:center;background:var(--dark);color:#fff;border-radius:var(--radius);padding:18px 22px;font-weight:700}
.callout i{flex:none;width:10px;height:10px;border-radius:50%;background:var(--orange);box-shadow:0 0 0 6px rgba(255,105,0,.2)}

/* services */
.services{display:grid;gap:18px;margin-top:30px}
@media(min-width:900px){.services{grid-template-columns:repeat(3,1fr)}}
.service{position:relative;background:#fff;border:1px solid var(--line);border-radius:24px;padding:28px 26px 24px;box-shadow:var(--shadow);display:flex;flex-direction:column;transition:transform .2s,box-shadow .2s}
.service:hover{transform:translateY(-3px);box-shadow:0 20px 44px rgba(36,37,36,.12)}
.service .n{position:absolute;top:18px;left:20px;font-family:var(--num);font-weight:800;font-size:14px;color:var(--gray)}
.service .ic{width:56px;height:56px;border-radius:16px;background:linear-gradient(145deg,var(--orange),#E05C00);display:grid;place-items:center;color:#fff;margin-bottom:18px;box-shadow:0 10px 24px rgba(255,105,0,.3),inset 0 1px 0 rgba(255,255,255,.35)}
.service:nth-child(2) .ic{background:linear-gradient(145deg,var(--gold),#C9850B);box-shadow:0 10px 24px rgba(235,162,33,.3)}
.service:nth-child(3) .ic{background:linear-gradient(145deg,#A6E034,#5E8E00);box-shadow:0 10px 24px rgba(129,188,5,.3)}
.service .ic svg{width:28px;height:28px}
.service p{color:#4a4b4a;flex:1}
.service--hi{border-color:rgba(255,105,0,.5);background:linear-gradient(180deg,#fff,var(--tint))}
.service .tag{position:absolute;top:-12px;right:20px;background:var(--orange);color:#fff;font-size:12px;font-weight:700;padding:3px 10px;border-radius:999px}

/* journey */
.journey{list-style:none;margin:36px 0 0;padding:0;display:grid;gap:22px;counter-reset:step}
@media(min-width:900px){.journey{grid-template-columns:repeat(5,1fr);gap:12px;position:relative}
  .journey::before{content:"";position:absolute;top:28px;right:10%;left:10%;height:4px;border-radius:2px;background:linear-gradient(270deg,var(--orange),var(--gold),var(--green));opacity:.9}}
.journey li{position:relative;text-align:center;padding:0 6px}
.journey .dot{width:56px;height:56px;border-radius:50%;margin:0 auto 14px;background:#fff;border:4px solid var(--orange);display:grid;place-items:center;font-family:var(--num);font-weight:800;color:var(--orange);position:relative;z-index:1;box-shadow:0 0 0 8px var(--bg)}
.journey li:nth-child(3) .dot{border-color:var(--gold);color:var(--gold)}
.journey li:nth-child(4) .dot{border-color:#B5C400;color:#8CA300}
.journey li:nth-child(5) .dot{border-color:var(--green);color:#5f8d00}
.journey h3{font-size:17px;margin-bottom:6px}
.journey p{font-size:14px;color:var(--gray);margin:0}
.journey-source{font-size:13px;color:var(--gray);margin-top:24px;text-align:center}

/* work samples */
.works{display:grid;gap:18px;margin-top:30px}
@media(min-width:900px){.works{grid-template-columns:repeat(3,1fr)}}
.work{background:#fff;border:1px solid var(--line);border-radius:var(--radius-lg);overflow:hidden;display:flex;flex-direction:column}
.work header{padding:18px 22px 0;display:flex;justify-content:space-between;align-items:center;gap:10px}
.work .chip{font-size:12px;font-weight:700;color:var(--orange);background:var(--tint);padding:4px 10px;border-radius:999px}
.work h3{padding:10px 22px 0;margin:0}
.work .kpis{display:flex;gap:10px;padding:14px 22px 0}
.work .kpi{flex:1;background:var(--muted);border-radius:10px;padding:10px 12px;text-align:center}
.work .kpi b{display:block;font-family:var(--num);font-size:26px;color:var(--dark);line-height:1.1}
.work .kpi span{font-size:12px;color:var(--gray)}
.work p{padding:14px 22px 0;font-size:14px;color:#4a4b4a;flex:1}
.work footer{padding:14px 22px 20px;display:flex;gap:14px;flex-wrap:wrap;font-size:14px}
.work footer a{color:var(--orange);font-weight:700;text-decoration:none}
.work footer a:hover{text-decoration:underline}
.works-note{font-size:13px;color:var(--gray);margin-top:18px}

/* testimonials */
.quotes{display:grid;gap:18px;margin-top:30px}
@media(min-width:900px){.quotes{grid-template-columns:repeat(2,1fr)}}
.quote{background:#fff;border:1px solid var(--line);border-radius:var(--radius-lg);padding:28px 26px 22px;position:relative}
.quote::before{content:"\201C";position:absolute;top:6px;left:22px;font-size:90px;line-height:1;color:var(--tint-2);font-family:Georgia,serif}
.quote blockquote{margin:0 0 16px;font-size:16px;line-height:1.9}
.quote cite{display:block;font-style:normal;font-weight:700}
.quote cite small{display:block;font-weight:400;color:var(--gray);font-size:13px;margin-top:2px}
.quote .src{font-size:12px;color:var(--gray);margin-top:12px}

/* form */
.form-grid{display:grid;gap:36px;align-items:start}
@media(min-width:960px){.form-grid{grid-template-columns:.9fr 1.1fr}}
.form-aside h2{color:#fff}
.form-aside ul{padding:0;margin:18px 0 0;list-style:none;display:grid;gap:12px}
.form-aside li{display:flex;gap:12px;align-items:flex-start;color:#d9d9d7}
.form-aside li svg{flex:none;width:22px;height:22px;color:var(--green);margin-top:3px}
form.lead{background:#fff;color:var(--dark);border-radius:24px;padding:clamp(20px,3vw,32px);box-shadow:0 40px 90px rgba(0,0,0,.45),0 0 0 1px rgba(255,255,255,.08)}
.fields{display:grid;gap:16px}
@media(min-width:640px){.fields{grid-template-columns:repeat(2,1fr)}.fields .full{grid-column:1/-1}}
label.f{display:grid;gap:6px;font-size:14px;font-weight:700}
label.f span.req{color:var(--orange)}
.f input,.f select,.f textarea{font:inherit;font-size:16px;padding:12px 14px;border:1.5px solid var(--line);border-radius:10px;background:#fff;color:var(--dark);width:100%;min-height:48px}
.f input:focus,.f select:focus,.f textarea:focus{outline:none;border-color:var(--orange);box-shadow:0 0 0 4px rgba(255,105,0,.15)}
.f input[aria-invalid="true"],.f select[aria-invalid="true"]{border-color:#d33}
.f .err{color:#c62828;font-size:12px;font-weight:400;min-height:1em}
.f input[type=tel],.f input[type=email]{direction:ltr;text-align:left}
fieldset.seg{border:0;padding:0;margin:0}
fieldset.seg legend{font-size:14px;font-weight:700;margin-bottom:8px}
.seg .opts{display:grid;grid-template-columns:repeat(3,1fr);gap:8px}
.seg .opts label{position:relative;display:block;text-align:center;border:1.5px solid var(--line);border-radius:10px;padding:10px 8px;font-size:14px;font-weight:700;cursor:pointer}
.seg .opts input{position:absolute;inset:0;opacity:0}
.seg .opts input:checked + span{color:var(--orange)}
.seg .opts label:has(input:checked){border-color:var(--orange);background:var(--tint)}
.consent{display:flex;gap:10px;align-items:flex-start;font-size:14px;font-weight:400}
.consent input{width:20px;height:20px;margin-top:3px;accent-color:var(--orange);flex:none}
.consent a{color:var(--orange)}
.form-foot{margin-top:18px;display:grid;gap:10px}
.form-foot .btn{width:100%}
.form-foot small{color:var(--gray);font-size:12px;text-align:center}
.form-msg{display:none;padding:12px 14px;border-radius:10px;font-weight:700;font-size:14px}
.form-msg.err{display:block;background:#fdecea;color:#b71c1c}
.hp{position:absolute;left:-9999px;opacity:0;height:0;overflow:hidden}

/* FAQ */
.faq{margin-top:26px;display:grid;gap:10px;max-width:820px}
.faq details{background:#fff;border:1px solid var(--line);border-radius:var(--radius);padding:0 20px}
.faq summary{cursor:pointer;list-style:none;font-weight:700;padding:18px 0;display:flex;justify-content:space-between;gap:12px;align-items:center}
.faq summary::-webkit-details-marker{display:none}
.faq summary::after{content:"+";font-family:var(--num);font-size:24px;color:var(--orange);line-height:1;transition:transform .2s}
.faq details[open] summary::after{transform:rotate(45deg)}
.faq details p{padding:0 0 18px;color:#4a4b4a;margin:0}

/* final CTA + footer */
.final{position:relative;overflow:hidden;color:#fff;text-align:center;background:radial-gradient(700px 400px at 50% 120%,rgba(255,105,0,.28),transparent 70%),linear-gradient(170deg,#272827,#161716)}
.final h2{color:#fff}
.final .btn{margin-top:14px}
footer.site{background:#161716;color:#b9b9b7;padding:36px 0 28px;font-size:14px}
footer.site .wrap{display:grid;gap:18px}
@media(min-width:720px){footer.site .wrap{grid-template-columns:1fr auto;align-items:center}}
footer.site .logos{display:flex;gap:18px;align-items:center}
footer.site .logos img{height:44px}
footer.site a{color:#fff;text-decoration:none}
footer.site nav{display:flex;flex-wrap:wrap;gap:16px}
footer.site .legal{grid-column:1/-1;border-top:1px solid rgba(255,255,255,.1);padding-top:14px;font-size:12px;color:#8e8e8c}

/* sticky mobile CTA */
.sticky-cta{position:fixed;bottom:0;inset-inline:0;z-index:50;padding:10px max(var(--gutter),env(safe-area-inset-right,0px)) calc(10px + env(safe-area-inset-bottom,0px)) max(var(--gutter),env(safe-area-inset-left,0px));background:rgba(252,252,252,.92);backdrop-filter:blur(10px);border-top:1px solid var(--line)}
.sticky-cta .btn{width:100%}
@media(min-width:640px){.sticky-cta{display:none}}
body{padding-bottom:84px}
@media(min-width:640px){body{padding-bottom:0}}

/* thank-you */
.thanks{min-height:70vh;display:grid;place-items:center;text-align:center;padding:60px 16px}
.thanks .ok{width:84px;height:84px;border-radius:50%;background:var(--tint);display:grid;place-items:center;color:var(--orange);margin:0 auto 20px}
.thanks .ok svg{width:40px;height:40px}
.thanks .ref{display:inline-block;background:var(--muted);border-radius:8px;padding:6px 12px;font-family:var(--num);font-weight:700;margin:8px 0 18px}
.sandbox-banner{background:#FFF3CD;color:#6b4e00;font-size:13px;text-align:center;padding:8px 12px;border-bottom:1px solid #f1dd9a}

@media(prefers-reduced-motion:reduce){*{transition:none!important;scroll-behavior:auto!important}}

/* band above the sticky header on phones with a notch */
body::before{content:"";position:fixed;inset:0 0 auto;height:env(safe-area-inset-top,0px);z-index:60;background:var(--bg)}
html{color-scheme:light}

/* demo mode: inline confirmation + tracking panel (only rendered when the page runs without the sandbox server) */
.lead-done{background:#fff;color:var(--dark);border-radius:24px;padding:clamp(24px,4vw,40px);box-shadow:0 40px 90px rgba(0,0,0,.45);text-align:center;display:grid;gap:14px;justify-items:center}
.lead-done .ok{width:76px;height:76px;border-radius:50%;display:grid;place-items:center;background:linear-gradient(145deg,#A6E034,#5E8E00);color:#fff;box-shadow:0 14px 30px rgba(129,188,5,.35)}
.lead-done .ok svg{width:38px;height:38px}
.lead-done h3{margin:0;font-size:26px}
.lead-done p{margin:0;color:#4a4b4a;max-width:46ch}
.lead-done .ref{font-family:var(--num);font-weight:700;background:var(--muted);border-radius:8px;padding:6px 12px;direction:ltr}
.lead-done .src{font-size:13px;color:var(--gray)}
.demo-panel{position:fixed;z-index:70;left:max(12px,env(safe-area-inset-left,0px));bottom:calc(96px + env(safe-area-inset-bottom,0px));width:min(340px,calc(100vw - 24px));font-size:13px;line-height:1.5;color:#fff;background:rgba(28,29,28,.94);border:1px solid rgba(255,255,255,.14);border-radius:16px;box-shadow:0 20px 50px rgba(0,0,0,.4);backdrop-filter:blur(10px);overflow:hidden}
@media(min-width:640px){.demo-panel{bottom:calc(16px + env(safe-area-inset-bottom,0px))}}
.demo-panel summary{cursor:pointer;list-style:none;padding:10px 14px;font-weight:700;display:flex;align-items:center;gap:8px}
.demo-panel summary::-webkit-details-marker{display:none}
.demo-panel summary i{width:8px;height:8px;border-radius:50%;background:var(--green);box-shadow:0 0 0 4px rgba(129,188,5,.25)}
.demo-panel .body{padding:0 14px 12px;display:grid;gap:8px}
.demo-panel .utm{font-family:var(--num);direction:ltr;text-align:left;color:#FFD2B3;word-break:break-all}
.demo-panel ol{margin:0;padding:0 18px 0 0;max-height:160px;overflow:auto;display:grid;gap:2px}
.demo-panel ol li{font-family:var(--num);direction:ltr;text-align:left;color:#cfcfcd}
.demo-panel .hint{color:#9d9e9b}